3/14/24
Topic: Customer Reviews: Do's & Dont's
Guests: Dan Gordon & Donnie Shelton
In this episode we discuss:
Our sponsors Coalmarch by Workwave and PestSure
PMP Industry Insiders Peer Groups
The role reviews play in helping consumers avoid making bad purchasing decisions
Google's review policy, including prohibited content
Reviews in exchange for compensation
Best practices for prompting clients to leave a review
What to do when you get a negative review
How Donnie recommends getting ChatGPT involved
How to avoid getting defensive and look at reviews as an opportunity to grow
Resources mentioned:
Book by Robert Cialdini: "Influence: The Psychology of Persuasion"
Notable: "If you're not coaching customers on how to leave a review, I think you're really missing an opportunity." —Donnie Shelton
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