top of page

Episode 106

12/1/22

Topic: Strategic Planning Made Simple

Guest: Verne Harnish, founder and CEO of Scaling Up and bestselling author of “Mastering the Rockefeller Habits” and “Scaling Up (Rockefeller Habits 2.0)”



In this episode we discuss:

  • Verne's concept of the One-Page Strategic Plan and Vision Summary

  • The power of going back to the fundamentals and communicating a simple plan to your team

  • His work with lawn care industry veteran Barrett Ersek

  • How putting your plan in writing helps you achieve your goals

  • Why your success starts with your people

  • The "lifeline exercise" and how to do it

  • The importance of weekly huddles, including sharing personal and professional good news

  • How your BHAG provides direction and focus

  • Why you should strategic plan even if you plan to exit in the next couple years

  • How the 7-70 rule can help you identify a niche and determine how you'll grow

  • Focusing on core customers and the difference going after market share and profit share

  • Why and how revenue growth is so vital

  • Finding the "Moneyball" metric for your company

  • Dan's takeaways from the conversation

  • How to send bad customers to the competition

Resources mentioned:

Notable: "Right now I don't think anybody wants to waste money and time. You've got to get everybody on the same page." —Verne Harnish, CEO of Scaling Up

Like what you heard?


Rate and review us on Apple.


Tell a friend in the industry.

Subscribe on

Apple Music













Comments


bottom of page